Cycling accessories developer onomo is launching a Kickstarter campaign for its first product, HAIZE, which aims to solve the problems ‘once and for all’ that cyclists face whilst navigating.
A release from onomo states that ‘Every cyclist knows the troubles of navigating while riding a bike. Either you have to use Google Maps, stopping every few hundred metres to check the way or listen to an annoying voice in your ear telling you where to go.’
With HAIZE cyclists have ‘an easy, intuitive and safe way to navigate the city that even opens up for discovering new paths and hidden gems.’
The user sets her or his destination in the HAIZE companion app and clicks go. Once the destination is set, the phone stays in the pocket and HAIZE, mounted to the handlebar, does the navigation by pointing towards the target as well as indicating the distance remaining.
HAIZE has been in development for over a year and onomo co-founder and Lead Developer on the project Javier Soto Morras said “I am really proud to be able to share HAIZE with the world today. We have spent the last year iterating on both the device and the companion app and are really happy that we have a fully working prototype today and are now ready to bring the project to Kickstarter and cyclists everywhere!”
HAIZE will be available for Kickstarter backers at the price of £65 – with the device positioned as ‘an affordable must have device for every cyclist.’
Javier Soto Morras added “We set out to develop a navigation device for cyclists that is both simple, beautiful and intuitive to use. All of the onomo team being active cyclists ourselves, this is really a passion project to solve a personal problem as much as solving a problem for all cyclist everywhere.”
The start-up onomo was founded in 2014 by Javier Soto Morras and an international team of engineers, designers and creatives. With a shared passion for cycling and wearable technology, onomo is headquartered in London.
