In the course of the strategic re-organization of BMC Group Holding, SCOTT Sports has acquired the shares, including the Swiss assets of Bergamont Fahrrad Vertrieb GmbH from BMC. As of the end of June 2015, Bergamont will operate under the umbrella of SCOTT Sports.
In 2008 BMC acquired shares of Bergamont. Since then the turnover of Bergamont has more than doubled and the company is ‘very profitable and excellently positioned’.
The re-organization of BMC Group Holding, including both of its entities BMC Switzerland AG and mySTROMER AG, intends on focusing on the activities of the sportive segments.
“SCOTT Sports SA, as a well-established company within the bike and sporting industry is an ideal partner for Bergamont Fahrrad Vertrieb GmbH,” said Thomas Binggeli, President of the board of BMC Group Holding AG.
By purchasing Bergamont, SCOTT intends to enlarge its already broad bike portfolio. “A well established and successful brand like Bergamont fits perfectly within the existing bike portfolio of the SCOTT group,” declared Beat Zaugg, CEO of SCOTT Sports SA. “Particularly in Germany, Austria and Switzerland we expect lots of positive synergies.”
The agreed acquisition takes place with immediate effect, while the purchase price remains confidential.
Stefan Berkes, founder and General Manager of Bergamont will leave the company after a transitional period. However, a release from SCOTT notes that he will be available for consultancy.
Going forward Bergamont shall be managed by the to date managers Martin Eberle (Head of Product Development) and Wolfgang Winkler (Administration/Finance) together with a new sales manager under the umbrella of the SCOTT group. The Swiss distribution shall be continued to be managed by Stefan Schär.
Bergamont’s distribution partners will be informed in detail about potential logistic changes within the next few days.
Bergamont, based in Hamburg, offers a full product range of kids bikes, city and trekking bikes, mountain bikes, road bikes and cyclocross bikes.
SCOTT Sports is an international manufacturer of bike and sporting goods, based in Switzerland, within the segments of bicycles, wintersports, running and motosports. The bike portfolio ranges from innovative and high end mountain bikes and roadbikes to touring, city bikes and e-bikes.
www.bergamont.de
www.scott-sports.com
www.bmc-switzerland.com
