Rudy Project notes that it has taken this year’s Tour de France by storm, with riders from Astana, EuropCar, Bora-Argon 18, IAM, Cofidis and the entire LottoNL-Jumbo team using its sunglasses.
“This year we have a truly diverse field of athletes battling it out in the peloton, all wearing Rudy’s absolutely latest performance sunglasses,” said President of Rudy Project North America, Paul Craig. “With feedback from these riders, we’ve crafted an absolutely stunning new sunglass design, engineered to be lightweight, well ventilated to prevent fogging, and beyond all measure, comfortable in the heat of battle.”
Rudy Project is looking forward to strong performances from all of its sponsored riders. Different rider kits may set these talented cyclists apart, but they ‘all unite under the Rudy family’. This year, the riders are debuting Rudy Project’s latest performance sunglass, the Tralyx. This new offering incorporates ‘classic Italian design and cutting-edge technology to create a unique shield-style sunglass that is sure to give these riders an edge.’
The 2015 Tour de France runs from 7-26 July. All of the Rudy Project riders at Le Tour will incorporate their feedback into the final design of the 2016 Tralyx.
The sunglasses and accessories specialist adds, ‘Keep an eye out for Rudy Project’s newest sunglass, which is set to hit the North American market this September at authorized dealers and at e-rudy.com.
Designed and crafted in Italy since 1985, Rudy Project has grown quickly as a premier brand throughout North America. Rudy helmets were recognized as the number one most worn aero / time-trial brand at the IRONMAN World Championships Presented by GoPro in Kona, Hawaii for the last four consecutive years, and have been designated the Official Helmet of IRONMAN for North America. Rudy Project aims to offer ‘unparalleled customer service backed by a Lifetime Replacement Lens Guarantee and an industry-leading three-year frame warranty.’
