Premium active lifestyle brand Jaybird has announced its partnership with the Rock ‘n’ Roll Marathon Series. Jaybird is one of three global partners, and is the official headphone of the 2016-2017 marathon series.
“We’re stoked to connect the Jaybird brand with this stellar organization – we’re huge fans of the series,” said Rene Oehlerking, Jaybird Chief Marketing Officer. “If you love training and running with tunes like we do, you run with Jaybird. Runners love ditching the wires, having a secure, comfortable fit and our lifetime sweat-proof warranty, there couldn’t be a better fit than Jaybird and the Rock ‘n’ Roll Marathon Series.”
The Liverpool leg of the Rock ‘n’ Roll Marathon Series is visiting the UK on the second Bank Holiday weekend in May, Friday 27 to Sunday 29 May, with plenty for participants to get up to, including a Health & Fitness Expo, and a marathon, half maratho, and 5K run as well. The 5K takes in many of the the city sites, including the Cavern Club which was so beloved by The Beatles.
As well as sponsoring the overall series, Jaybird is also the official partner of the Lucky Finisher programme, which has been created to reward any participant, regardless of fitness and completion time. Jaybird will therefore be giving five pairs of its X2 wireless sport earbuds to five random participants at each event.
“Jaybird’s partnership is perfect for the Rock ‘n’ Roll Marathon Series because it will integrate music into the entire running experience: training, race weekend and our new, innovative post-race Finisher Zone,” said Dan Cruz, VP of Communications for the Rock ‘n’ Roll Marathon Series.
“Our series was founded on live music and entertainment, and now Jaybird is bringing digital audio to the total runner experience.”
www.JaybirdSport.com
www.RunRocknRoll.com
