UCI Pro Continental cycling team ONE Pro Cycling has a new partnership with leading tyre manufacturer Vittoria.
The announcement comes as the team prepares to embark on its Spring Classics debut, joining a World Class line up in both Omloop Het Nieuwsblad and Kuurne-Brussels-Kuurne. One of the most exciting weekends on the professional cycling calendar, ONE Pro Cycling will rely on Vittoria’s Tubeless Corsa Tyre as it rides the famous cobbles over two days of racing.
Delighted with the new partnership Frank Levering, Global Marketing Manager at Vittoria said “ONE Pro Cycling are an aggressive and attentive team likely to be found in every serious attack that takes place in the peloton. We can proudly say this team is pushing our products to the limit, which is exactly what they were designed for.
“The team may focus on performance, but take away the finish line and everyone involved is equally passionate about engaging their fans and community. Cycling is a very inclusive and social sport; when the clock isn’t ticking this team is embracing that at all times. Vittoria is all about balancing top performance and contributions to the cycling community too, we are a perfect match!”
Matt Prior CEO of ONE Pro Cycling emphasizes the care and consideration taken when choosing bicycle components and equipment for the team. He said, “It is fantastic to have another major cycling brand partner with ONE Pro Cycling. It is very clear that there are many synergies between the team and Vittoria not only through the commitment to ultimate performance but also the idea of giving back to fans and supporters when the racing is done.
“I’d like to thank Rene Timmermans, Frank Levering and all at Vittoria for their belief in and commitment to the team and I look forward to a long and successful relationship.”
ONE Pro Cycling’s Head Sports Director Matt Winston added, “It’s fantastic to have Vittoria on board as our Official Tyre Sponsor. “We need to trust the equipment that we present to our riders. It’s important for us to know we are providing them with the best in order to help them deliver the best possible results.
“The tubular tyre offers everything a rider could want including grip, rolling resistance and brilliant durability. On our recent classics recon in Belgium we had eleven riders cover over 400km’s of rough roads and cobbled stones without a single puncture.”
ONE Pro Cycling will continue to push Vittoria’s Graphene technology to the limit in the coming months and will work closely with the tyre manufacturer throughout the season.
www.oneprocycling.com
www.vittoria.com
