Tyre specialist Vittoria notes that its history is rooted in racing. Since the company started to produce its iconic tubulars, most of its products – such as the Corsa series – are connected with sport and professional cycling, and the brand is ‘strictly associated with the passion for cycling competition’. Hence, along with supporting more than 20 pro cycling teams with its products, the Italian company is providing assistance to professional and amateur riders at races in multiple ways.
Worldwide, Vittoria will take part in more than 70 competitions across four continents. The range of disciplines is diverse, from stage road races to granfondos, cross-country races, marathons, gravel races, cyclocross and enduro races.
Vittoria Servizio Corse 2.0 will provide the official neutral service at a number of major international competitions. The expertise and know-how of Vittoria Servizio Corse 2.0 make it a well-regarded neutral race service team, and this helps Vittoria to spread a professional and acknowledged image in the cycling world.
The company adds that Vittoria Servizio Corse 2.0 are the ‘Guardian Angels of the Peloton’… ‘they are always there at a rider’s moment of greatest need. Expert in reading the race, swift to respond, skilled to right any mechanical wrong – they can act in an instant to put any luckless rider back in the race.’
Some of the most leading road races Vittoria will take part in are: Tour of Britain, European Road Championships in Glasgow (United Kingdom), Tour de Romandie in Switzerland, Hammer Series in Stavanger (Norway) and Limburg (Netherlands), Tour of the Alps in Italy, Tour of Chiangrai in Thailand, Tour of Austria, and many others globally.
For mountain bike racing events, Vittoria will provide technical assistance to riders with the help of its mechanics. As the company’s intention is to increase brand awareness in the mountain bike tyres segment, and to make Vittoria MTB tyres more popular among MTB enthusiasts, the company sees it as an achievement that it has been selected by a number of international mountain bike racing events as a partner.
Among all the MTB events Vittoria will join globally, a number stand out, including: Sea Otter Classic (US), Sea Otter Europe (Spain), two stages of the UCI MTB World Cup (Germany and Italy), Singha MTB Thailand Open, Roc d’Azur in France, Swiss Bike Cup, PMBA National Enduro Series in the UK, e-Enduro Series in Italy, SuperEnduro Italian Series, Internazionali d’Italia Series, and others globally.
Vittoria adds that it gives a lot of importance to the international relevance of the events it partners with. A release from the company adds that ‘Vittoria is a global company, operating in all the continents and employing thousands of people. Therefore, we want to support and to be associated with events that stand out internationally.’
Vittoria Industries is an international group that acquired the premium tubular tyres producer Vittoria Spa in 1990. Today, Vittoria Industries is one of the world’s leading manufacturers of bicycle tyres with an annual production of approximately 7 million tyres and 900,000 high performance tubulars and cotton tyres.
Vittoria’s worldwide commercial operations are shared among three distinct regions: Vittoria SpA is responsible for Europe, Middle East, Africa and Latin America (EMEA & LATAM). Vittoria Industries North America is responsible for North America. Vittoria Asia Pacific is responsible for Asia-Pacific region. The group holding company, Vittoria Industries, carries out manufacturing and R&D at its fully owned Lion Tyres Thailand factory in Bangkok.
