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Apple Fitness+ billed as ‘future of fitness’

Apple Fitness+, the first fitness service built around Apple Watch, is launching on Monday, December 14. The new service brings studio-style workouts to iPhone, iPad, and Apple TV, incorporating workout metrics from Apple Watch for a ‘personalised and immersive experience users can complete wherever and whenever is convenient for them.’

Apple Fitness+ will launch with 10 of the most popular workout types, including High Intensity Interval Training (HIIT), Strength, Yoga, Dance, Core, Cycling, Treadmill (for running and walking), Rowing, and Mindful Cooldown.

“Being more active is one of the most important things we can do for our health, but we know choosing to work out can often be a challenge whether you’re very active or just getting started,” said Jay Blahnik, Apple’s Senior Director of Fitness Technologies.

“We’re excited for Apple Fitness+ to bring together the metrics from Apple Watch, great music, and a diverse and inspiring trainer team — in a uniquely simple, easy-to-access way across Apple devices — to encourage our users to get fit and stay healthy.”

Apple Fitness+ integrates personal metrics from Apple Watch to inspire users, animating them on the screen during key moments in the workout, providing an engaging and immersive experience to help users stay motivated.
 

 
For example, when the trainer says to check heart rate, the heart rate metrics are spotlighted; during tough intervals, a countdown timer starts to help users get through to the last second; and when they close their Activity rings, a celebration happens right on the workout screen.

For those who enjoy a little competition, HIIT, Treadmill, Cycling, and Rowing workouts have an optional Burn Bar that shows, in real time, how a user’s effort stacks up against anyone who has previously completed the same workout.

When getting started a filter allows users to choose their trainer, time, workout, and music. There is also an intelligent recommendation engine that considers workouts previously completed in Fitness+, the Apple Watch Workout app, and favourite third-party fitness apps that integrate with the Health app.

Each week, Fitness+ delivers new content across all workout types with a variety of trainers, times, and music.

With Activity Sharing, users can allow friends and family to see Fitness+ workouts completed, and workouts can also be shared to their favourite social media channels.

Apple Fitness+ trainers
Apple adds that Fitness+ features a ‘team of celebrated, charismatic, and passionate trainers who are specialists in their fields, working together to create outstanding fitness content that’s welcoming to everyone.’

Music is a central part of the Apple Fitness+ experience, and the trainer team weaves music throughout the design of every workout.

Apple Fitness+ gives subscribers the option to work out anywhere and at anytime with the screen that best suits them across iPhone, iPad, or Apple TV. And regardless of where users begin a workout, personalised recommendations are synced across devices.

Many Fitness+ workouts require no equipment at all or just a set of dumbbells; and Cycling, Treadmill, and Rowing workouts can be done using equipment from any manufacturer. For flexibility, most workouts range in increments of 10, 20, 30, and 45 minutes.

Apple Fitness+ will be available Monday, December 14, and requires iOS 14.3, watchOS 7.2, iPadOS 14.3, and tvOS 14.3. For Apple Watch users, Apple Fitness+ will automatically appear as a new tab in the Fitness app on iPhone; the Fitness app for iPad will be available to download from the App Store; and on Apple TV, the Fitness app will automatically appear once users upgrade to tvOS 14.3.

Fitness+ will be available as a subscription for £9.99 per month or £79.99 per year. It can be shared among up to six family members for the same price, for other Apple Watch users in the household to enjoy the service.

Three months of Apple Fitness+ are included for customers who purchase Apple Watch Series 3 or later and one month of Fitness+ is included for existing Apple Watch users.

www.apple.com