VARLO has announced the official launch of its triathlon and cycling apparel brand. Citing new involvement in endurance sports, adoption with NCAA sports and outreach programs, VARLO plans to offer high-performance technical wear to both new and experienced athletes alike across the multisport community.
The newly launched performance brand includes men’s and women’s cycling and triathlon garments, with prices ranging from US$90 to US$280. VARLO also offers custom apparel services and accessories while shipping domestically and internationally.
“We are creating something incredibly unique and special,” said Soj Jibowu, of VARLO. “I’m thrilled for what we have to share and offer athletes from all backgrounds.
“We are rooted in three guiding principles: exceptional quality, responsiveness, and team mindset. Our commitment is to empower all athletes to conquer the goals of tomorrow.”
VARLO’s journey began in 2018 with the idea to create top-performance apparel that would aid multisport athletes. The Philadelphia-based company has since grown from that idea to working with a team of designers, textile engineers, and manufacturers to provide its apparel.
The company offers technical garments for triathlon and cycling and is set to expand production with additional lines in spring 2021.
