NGX (Nutri-Genetix), which is positioned as ‘the world’s first genetically personalised nutrition shake brand’ has announced Jade Garrow Newport as its new Chief Marketing Officer.
Garrow Newport will remain at media agency Wasserman alongside her new role of delivering market expansion for the start-up nutrition brand.
With over 20 years of marketing experience agency side with the likes of BMW, UEFA, Sky, and Vodafone, Garrow Newport also brings in house expertise from her time as head of marketing at both Miss Selfridge and Boxfresh.
To support her marketing credentials, Garrow Newport has also been ‘developing her passion for nutrition by studying a master’s degree in personalised nutrition.’
Combining her experience of delivering award winning marketing campaigns with a knowledge of the booming personalised nutritioj sector, Garrow Newport aims to establish NGX (Nutri-Genetix) as credible leaders in the performance, nutrition and wellness market.
NGX provides personalised supplement shakes based on an individual’s DNA. The brand recently launched a second round of crowdfunding, achieving its target in just three days.
Last month NGX announced its ‘war with the tax man’, asking for outdated EU VAT legislation to be changed, highlighting its archaic support for sugary meal replacements ahead of healthier alternatives.
Garrow Newport said of her new announcement, “Being able to combine my experience in marketing and brand building with my passion for nutrition, all whilst in a role with NGX is extremely exciting. I’m eager to join the team on this brand journey and help create a real impact on the future of nutrition.”
NGX CEO Jeremy Poland said, “It’s with great pleasure that we welcome Jade to NGX. Her enthusiasm for improved nutrition, health and fitness is clear to see, and we’re delighted that she brings expertise from a plethora of established brands.
“Jade’s support will help us accelerate the growth of the brand and deliver a world class customer experience as we lead the way in transitioning consumers from old, generic nutrition products to the future of totally personalised nutrition.”
