With its later, re-scheduled date of November 24-26, 2020 date due to Covid-19, the team at Eurobike 2020 notes that the show is ‘seeing widespread take-up’.
“The majority of exhibitors are staying on board and using the event as a unique opportunity in 2020 to meet, collect and exchange information in an international set-up,” said Klaus Wellmann, CEO at Messe Friedrichshafen.
“We are placing a central focus on protecting the health and safety of all visitors.”
The Eurobike team notes that the late November date was born of necessity and might not be ideal for every market player.
“This year, the Eurobike show will provide an important means of orientation in what are difficult times,” said Stefan Reisinger from Messe Friedrichshafen. “It might not be the optimal date, but it is a unique opportunity to meet up in person at least once this year.”
The head of Eurobike adds that organising an industry platform to discuss the most important developments is the right way to move forward. In order to ensure an appropriate framework for participants to meet and exchange information, the trade show this year will be based on a business lounge concept. This is also seen as an especially cost effective option, as no own company booth construction is required.
This year, when it comes to exhibitors, Eurobike reports that parts, components and accessories providers will dominate the show. For the majority of complete bike manufacturers, a November show means that order dates have closed. Nevertheless, many brands have announced that they intend to use the platform for their OE and spec meetings.
Stefan Reisinger said “Given the substantial restrictions, many purchasing teams and product managers are questioning matters, especially when it comes to intercontinental travel. Against this backdrop, we are providing an opportunity here in Europe for you to conduct B2B operations in an ideal configuration tailored to requirements at Eurobike 2020 in Friedrichshafen.
“Naturally, a late autumn Eurobike will also be presenting numerous trends for the coming season. Here, the cargo segment will continue to play an important role with many important developments. Component manufacturers and technology providers will also be presenting new innovations. In addition, as part of Eurobike, the Eurobike Award winners announced digitally in early September will also be physically on display in Friedrichshafen.”
He continued, “This year, we expect visitors mainly from the DACH region comprising Austria, Germany, and Switzerland and neighbouring countries. Given the uncertainties regarding transatlantic flights and willingness to travel at this time, Eurobike will be geared up primarily for the European bicycle industry. However, to ensure international reach, the live event will be accompanied by a range of digital tools.”
