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361° sponsored Vicky Hogg runs over 900 miles in 30 days for Dementia UK

Doncaster, UK-based Vicky Hogg has run 924 miles from John O’Groats to Lands End (JOGLE) in 30 days, wearing 361° apparel and trainers.

On Wednesday 23rd June 2021, Vicky Hogg, a council worker from Doncaster, completed her mammoth challenge of running the length of the UK. During the challenge, she ran over 30 miles every day and endured some of the hottest days of the year, knee problems, a broken-down support van and numerous painful blisters.

Vicky undertook the epic test to raise money for Dementia UK, following her first-hand view of how the disease can rip families apart. As part of her work helping people get back on their feet after hospital stays and illness, Vicky regularly meets people suffering from dementia and the impact it can have on a person and their families. The past year, with increased quarantining and social distancing regulations, has really hit home how lonely and vulnerable dementia sufferers can be.

The former Doncaster Belles and Harworth Ladies footballer is no stranger to a challenge, having previously cycled the JOGLE route, and during lockdown last year Vicky also ran coast to coast. However, this was her biggest and most testing adventure yet, especially as she doesn’t consider herself a runner at all.

Vicky was supported throughout her endeavour by 361° Europe, which supplied her with running gear and shoes. A small team of people from the brand also ran with Vicky as she crossed the border from Scotland to England.

After completing the challenge Vicky said: “It’s crazy to think I ran that far with these two sparrow legs but getting to the finish line was so emotional. I have totted up my total distance and I have actually run 924 miles. A massive thank you to 361° Europe and Metres to Miles, my local supplier, they’ve been brilliant to me and with their help in raising awareness of dementia as well.”

A spokesperson at 361° Europe said “We’re all so proud of Vicky, it has been great to watch her journey over the past month and be a somewhat small part of it. We were honoured to be her kit sponsor for her challenge and offer her specialised trainers for the many different terrains that she faced along her way.”

www.361europe.com