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Challenge Family and Anfi Group expand partnership

The training ground of Gran Canaria is opening itself up for triathletes with the announcement of a partnership between one of the island’s leading resort operators, Anfi Group, and Challenge Family.

Anfi Group owns two resorts in the southwest of the island – Anfi del Mar and Anfi Tauro Golf & Luxury Resort. According to Anfi, both resorts have developed a strong focus on the needs and experiences of athletes, as well as their families.

The partnership builds on Anfi Group’s sponsorship of the Challenge Mogán Gran Canaria event. It provides access for athletes to both of Anfi Group’s exclusive members’ resorts, allowing them to combine a training destination with a relaxing family holiday.

A release from Challenge Family adds… ‘Gran Canaria is renowned for its near perfect weather and varied terrain, from the mountainous interior roads to the spectacular coastal running tracks; and the winds that haunt other Canary Islands are notably absent, all adding up to a hard-to-beat training destination.’

“As every athlete knows, it’s always a juggle combining work, training and family; and invariably one misses out,” said Jort Vlam, CEO of Challenge Family. “At Anfi Group resorts, athletes can train guilt-free on some of the best terrain in Europe, happy in the knowledge the rest of their family is enjoying an amazing holiday in a world-class resort that they can all share together.”

He continued, “Anfi Group’s commitment to excellence and their guests, with a focus on family, aligns perfectly with Challenge Family. They can even do something we wish we could at our events – guarantee fine weather with over 300 days of sunshine every year.

“At Challenge Family everything revolves around the experience of the sport and to enjoy together what makes triathlon so beautiful. That is much more than ‘only’ training, swimming, biking and running. It’s also about meeting new people, visiting new places and seeing the world as much as possible, and Anfi provides the perfect opportunity to achieve this.”

José Luis Trujillo, CEO of the Anfi Group, added that choosing Anfi del Mar (Gran Canaria) as the base for Challenge reaffirms “the exceptional conditions we offer to hold any sporting event.”

He continued, “Top class infrastructure, right on the beach with the required health and safety guarantees, make Anfi a stunning location to host competitions of any level.

The head of Anfi stressed that “over the last decade we have become a benchmark in our own right for major athletes (Alberto Contador, Mikel Landa, Mario Chipollini, Román Kreuziger, David Silva, Jan Frodeno, Laura Siddall, Patrick Langue, Pablo Dapena, etc) and elite teams (Movistar Team, Ineos, Tinkoff, Swiss and Italian nationals cycling teams) who have discovered in this ‘home from home’ champion destination.”

The partnership between Anfi Group and Challenge Family will include exclusive offers for Challenge Family athletes when they travel to either of Anfi Group’s luxury resorts on Gran Canaria to train and holiday with their family.

www.challenge-family.com
www.anfi.com