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NBDA activates partnership with The Big Gear Show to support IBDs

The National Bicycle Dealer Association (NBDA) is issuing a call to action for IBDs (independent bike dealers) to inform the organization’s seminars and peer-to-peer networking opportunities via a partnership with The Big Gear Show.

As the US bicycle industry’s provider of retailer-specific education and resources, the NBDA is accelerating activation of its partnership with The Big Gear Show – a new open-air trade fair, expo and demo, taking place on August 3-5, 2021 in Park City, Utah.

Heather Mason, President of the NBDA, said “With the continued change in consumer behaviour and mounting supply chain issues the bike industry continues to navigate, the NBDA is more committed than ever to up-levelling how we resource our members.

“Our goal is to give our members exactly what they need to harness the opportunity during this great growth acceleration in cycling.”

“We’re actively encouraging our IBD membership to share their wish list of topics, resources and learning opportunities with us so that we can invest in creating best-in-class trainings and networking opportunities at The Big Gear Show that will build success and bottom-line growth in 2021 and beyond.”

Mason is updating NBDA’s strategic plan due to the rapidly-changing needs of its membership base. Focal topics of the strategic plan will be reflected in the ‘Super Seminars and networking opportunities with The Big Gear Show.’

Lance Camisasca, Bike Show Director for the Big Gear Show, said “We know that IBDs and bike brands alike are working harder than ever to manage and grow their businesses right now, and we’re so excited to partner with Heather and the NBDA team to provide the bike community access to resources and a growing peer network in our upcoming show programming.”

www.thebiggearshow.com
www.nbda.com