The European Specialist Sports Nutrition Alliance (ESSNA) has launched the programme for its 2021 awards ceremony, the ESSNawards, to be held on December 9th, 2021.
This year, LGC Group, creator of the INFORMED global testing and certification programme, will return as sponsors for a second year running.
The ESSNawards recognises and celebrates innovation and success in the sports and active nutrition industry, highlighting key issues and developments such as new ingredients and sustainability.
Previous years have featured special guest speakers, judges and hosts such as Paralympian Charlotte Henshaw; Founder of the Centre for Integrative Sports Nutrition, Ian Craig; Professor of Human Physiology, Graeme Close; and chair of ESSNA Dr Adam Carey.
This year’s ceremony is delivered by Whitehouse Communications in partnership with ESSNA, and will feature 18 awards:
- Best Protein Powder/Shake,
- Best Brand Ambassadors,
- Best e-Sports Product,
- Best Product for Women’s Fitness,
- Best Online Campaign,
- Most Inclusive Brand,
- Best Sports Nutrition Company,
- Best Newcomer of the Year,
- Best Product for Beginners,
- Best Pre-Workout Product,
- Best Post-Workout Product,
- 2021 Game Changer,
- Best Targeted Sports Nutrition Product,
- Best Sports Nutrition Product,
- Best ‘free from’ Product,
- Best Sports Nutrition Ingredient,
- Most Sustainable Product, and
- Best Protein Bar.
Terence O’Rorke, Business Development Manager for LGC Group, said “We are delighted to be partnering with the ESSNawards once again to celebrate leaders in sports and active nutrition. The awards are an excellent opportunity to share exciting developments and innovation in the sector, something LGC is really proud to be a part of.
“LGC’s newly expanded INFORMED programme provides testing and certification services at all stages of production – including finished products, ingredients and manufacturing facilities – which is crucial for sports and active nutrition businesses to combat inadvertent doping and provide quality assurance for their customers.
“Working with the ESSNawards for LGC is symbiotic to our mission of helping to elevate the sports and active nutrition industry to the best it can possibly be.”
