Bollé Brands has announced the appointment of Peter Moore as Senior VP Finance and Operations for North America.
From its global headquarters in Lyon, France, Bollé Brands specialises in sport, lifestyle and fashion sunglasses, ski and bike helmets and goggles. The company’s safety division, Bollé Safety, provides technology-based lens applications and treatments specifically developed for protective eyewear.
Peter Smith, CEO of Bollé Brands Group and President of Bollé Safety said “We are delighted to have Peter Moore join us at this important moment in our company’s history.
“Peter’s appointment marks a pivotal moment for Bollé Brands as we grow both globally and particularly in North America. We’re very proud of the dynamic, experienced team we have built with the right people from the right backgrounds and we know that Peter’s experience will complement and strengthen how we do business.
“Peter has an exemplary track record and has worked with some incredible brands and we know that his experience will help our own much-loved brands and safety division to continue in winning over new customers and creating lifelong advocates.”
Peter has a background in leadership roles in global footwear and apparel designer brands. He joins Bollé Brands from Birkenstock where he was CFO/COO since 2016. Prior to this, he held senior leadership positions in La Perla and Calvin Klein, part of the Warnaco Group/PVH.
Moore holds a Bachelor of Science in Public Accounting from Mercy College in New York. In his new role, he will support the ongoing expansion of Bollé Brands across the Americas. He will be based out of Bollé Brands US corporate headquarters in Carlsbad, California.
Peter Moore said: “I am delighted to be taking on this role at such an exciting time for the company and I am genuinely excited to be a part of the future that Bollé Brands is building from Carlsbad.
“Bollé Brands has rightfully earned a reputation with those who know its products for high quality and market leading innovation. The company’s continued growth over recent years and its journey towards becoming one of the world’s leading eyewear and head protection companies made this an opportunity I had to take.
“I’m excited to be working with a company that has such a proud brand heritage spanning back centuries but that is committed to remaining a young, future-focussed company with a dynamic team hungry to take our brands to the next level.”
