Italian cycling wear brand Santini has opened its own temporary store in the heart of Paris. According to the company, this is… ‘a prestige showcase to present its Tour de France collections and many other lines for 2022 to the French public.’
Paris’ upscale Madeleine quarter, just a stone’s throw from Les Champs Elysées, is the location for a pop-up Santini store where the public can discover and buy the Italian cycling wear company’s Tour de France range, the Maillot Jaune collection, and the rest of Santini’s 2022 apparel offerings.
This latest move underpins the broad-ranging partnership between Santini and the Tour de France… ‘as well as bringing a small corner of Italy to the very heart of Paris as the store will be right in the centre of the French capital’s fashion quarter.’’
A range of collections will be on display: from the kits dedicated to various stages of the Tour de France to replicas of the iconic Yellow Jersey and the other leader jerseys for the Grande Boucle. Santini will also showcase its summer and winter collections, the Gravel line, Trek-Segafredo team replica kits, the UCI line and its range for the Eroica vintage cycling event.
Santini’s Paris pop-up store will be open from July 14th to 24th.
www.santinicycling.com/tour-de-france
