In a five-year partnership, Citizens has become the Official Bank of the New York Road Runners (NYRR) and the TCS New York City Marathon. As part of the agreement, Citizens will also serve as the first-ever title sponsor of the Queens 10K, which attracts more than 10,000 runners every June.
The TCS New York City Marathon is billed as the world’s largest marathon with more than 50,000 runners. Citizens signage will be visible along the marathon course route and throughout the city leading up to and on November 5, 2023.
The newly named Citizens Queens 10K will serve as an annual kick-off for runners to begin their autumn/fall marathon training, taking participants on a fast, flat course through Flushing Meadows-Corona Park in the third race of NYRR’s five-borough series.
“Citizens is committed to helping New York City neighbourhoods reach their potential,” said Bruce Van Saun, Chairman and CEO at Citizens.
“We are honoured to partner with NYRR to celebrate the resilience and spirit of the runners and their fans and create positive impact for the city on marathon Sunday and throughout the year.”
Rob Simmelkjaer, CEO of New York Road Runners, said “New York Road Runners is thrilled to bring Citizens on board as a Foundation Level partner and the first-ever title sponsor of our Queens 10K, a runner favourite in the five boroughs.
“As we come together with a shared passion for the neighbourhoods we serve, we look forward to working with Citizens to bring impactful events and experiences to the diverse communities that make up New York City.”
Citizens entered the New York City metro market in 2022 through the acquisition of HSBC’s east coast branches and New Jersey-based Investors Bank. With more than 200 branches in greater New York City, Long Island and throughout New Jersey, the bank adds that it is committed to understanding and supporting the neighbourhoods it serves.
In 2022, Citizens became the Official Bank of the New York Giants, New Jersey Devils, and Prudential Center and over the past year and half has built partnerships with several community organizations across the city to advocate for and support small business growth and workforce development.
www.nyrr.org
www.citizensbank.com
