Aiming to increase opportunities and access for current and prospective youth athletes, USA Triathlon has announced the return of the annual ‘You Buy, We Give’ youth membership campaign running through the end of June.
‘USA Triathlon will match every USA Triathlon adult annual membership extended, renewed or purchased in May and June by donating one youth membership back to the multisport community to encourage participation among kids and help offset costs for industry practitioners.’
The “You Buy, We Give” promotion is one element of USA Triathlon’s ongoing initiatives to support youth participation. As part of its US$100,000 investment in the community through its 2023 Youth Stimulus Package, USA Triathlon is offering free youth event sanctioning, free youth and junior clinic sanctioning, free registration for youth clubs and expansion of the Youth Scholarship Program.
“Through our ‘You Buy, We Give’ campaign, members of the USA Triathlon community can directly impact growing the future of our sport,” said Victoria Brumfield, USA Triathlon CEO.
“We’ve seen first-hand the positive impact the sport of triathlon and being active has on children. Providing youth memberships gives kids the opportunity to experience the joys and fun of racing triathlon and practicing swim, bike and run with their friends.
“Together, we can work with the wonderful multisport community to help grow the sport and support the future of our sport.”
Current USA Triathlon annual members who are not up for renewal in May or June can still be a part of the initiative by extending their membership by 12 months. The ‘You Buy, We Give’ promotion will be in effect through June 30.
In addition, anyone can give a standalone youth membership by making a tax-deductible donation to the USA Triathlon Foundation. Each US$10 donation will provide one youth membership to a deserving child.
The standalone Youth Scholarship program is an ongoing initiative that will continue beyond the May and June promotion. All youth memberships donated via the foundation will go to participants involved with USA Triathlon’s USA Kids Tri programs across the United States.
Supported by the USA Triathlon Foundation, USA Kids Tri is a financial commitment to supporting grassroots programming to grow youth triathlon and multisport by introducing the sport to a wide range of kids in schools and communities in select regional markets.
So far, USA Triathlon has launched USA Kids Tri Programs in New Jersey, Pennsylvania and Dallas, and will soon release additional USA Kids Tri markets for 2023.
USA Triathlon will also work with its youth-focused coaches, race directors, clubs and volunteers to distribute scholarship information to local community groups and prospective youth in diverse communities.
