Focusing on the endurance sport industry, Scimitar Sportswear and Ashworth Awards have joined forces to provide event organizers with a one-stop solution for brand recognition and promotional needs.
Combining Scimitar’s specialism in high-performance custom apparel with Ashworth Awards’ custom medals and awards, the partnership will focus on sustainability.
The two companies are aiming… ‘to redefine how events celebrate success, inspire athletes, and enhance the overall experience for participants, sponsors, and organizers alike.’
A release added… ‘Both companies bring a robust commitment to eco-friendly practices, ensuring that the products they deliver reflect a responsibility to the planet. Scimitar is renowned for producing custom sportswear from recycled materials, including plastic bottles and organic fabrics, while ensuring exceptional performance and durability.
‘Similarly, Ashworth Awards has pioneered the use of recycled materials in its medals and awards, alongside sustainable manufacturing processes that reduce environmental impact.’
Mike Schmitz, Director of Strategic Development at Ashworth Awards, said “Sustainability is a cornerstone for both companies.
“This partnership allows us to expand the reach of eco-friendly practices while delivering premium-quality products that reflect the values of the running and sports communities. Together, we’re not just supporting events, we’re shaping a more sustainable future for the industry.”
Adam Yeomans, Head of Global Partnerships at Scimitar, said “Having admired their work from afar over the years as the best medallion and award company and then having met Dan [Ashworth] in Miami at a conference, it was clear that our goals were aligned.
“To provide high quality merchandise, in a sustainable fashion, at a price that works while building relationships with customers across the amazing industry we are lucky enough to work in, is what we aim to do through this partnership.”
The partnership also offers event organizers a combined offering. Custom-designed medals, awards, performance apparel, and other promotional products from keychains, to pins, hats, archways, and more can now be integrated to reflect the unique identity of each event.
“As innovators in the industry,” continued Scimitar’s Adam Yeomans, “our combined but very different skill sets will mean that events/non-profits throughout North America, Europe, and beyond will now receive an unrivalled service.”
Event organizers will have the option to work with one or both of the organizations, though the companies will now offer each other’s products.
“As we look to enhance our offerings for our customers, the products and services that Scimitar provides will give events high end offerings that their runners and athletes will appreciate,” said Mike Schmitz.
“When our customers pair Ashworth’s best in industry medals, Made in the USA & sustainable offerings, and now apparel from Scimitar, events now have the ability to give runners industry-leading products.”
www.scimitarsports.us
www.ashworthawards.com
