The Professional Triathletes Organisation (PTO) has announced Qatari telecommunications company Ooredoo as the ‘Official Telecommunications Supplier’ for the 2025 Qatar T100 Triathlon World Championship Final, taking place on December, 10-13.
According to a release from PTO… ‘Ooredoo’s decision to partner with the event demonstrates its commitment to health, wellness and community as well as building on its successful association with the Doha Marathon.’
Leveraging its extensive network presence, Ooredoo will play a role in creating a memorable world championship finale for the T100 Triathlon World Tour. As part of the agreement, Ooredoo will hold category rights across mobile telecommunications, broadband, eSIMs/travel eSIMs, and related services within Qatar for the event, and will also serve as Official Supplier for the inaugural Qatar T100 Kick Off Run.
“This partnership with Ooredoo is not just about support; it’s about shared purpose,” said Stuart Ramsey, PTO Chief Commercial Officer.
“Ooredoo has built its reputation by connecting the majority of Qatar’s population, and now they’re extending that commitment into mass participation sport. Together, we’re creating a platform that not only brings the community closer to our first-ever Qatar T100 Triathlon World Championship Final in December, but also enables us to better understand and engage with customers and participants.
“The T100 series is set up to engage participants at multiple levels; from the world’s best professionals inspiring at the top end, through to experienced and committed amateurs in our inaugural T100 Age Group World Championship, as well as newcomers experiencing the sport for the first time through untimed single-discipline events like the new Qatar T100 Kick Off Run. This is how we grow the sport and build value for partners and participants alike.”
Ooredoo is set to activate its new partnership across all major channels: online, email, Ooredoo TV, in-app to its 1.5 million+ customers, to showcase its commitment to mass-participation sport and the associated health and wellness benefits.
This activation strategy will include a promotional booth for the triathlon at the Doha Marathon on January 16, 2026, and the introduction of a new Qatar Running Pass that bundles entry to both the 5km race and the Doha Marathon.
“Ooredoo is strongly committed to supporting Qatar’s sporting legacy and inspiring our community to embrace healthier, more active lifestyles,” said Sabah Rabiah Al Kuwari, Senior Director Marketing Communications at Ooredoo Qatar.
“Through our partnership with the T100 Triathlon World Championship Final, we’re connecting people not just through technology, but through shared passion and purpose – celebrating endurance, unity, and the spirit of competition that defines Qatar as a global hub for sport and wellbeing.”
The T100 Triathlon World Tour is run by the Professional Triathletes Organisation (PTO). It is a season-long schedule of races competed primarily over 100km (2km swim, 80km bike and 18km run), where many of the world’s best triathletes go head-to-head in key locations.
The 9-leg 2025 series has already been to Singapore (5-6 April), San Francisco (31 May-1 June), Vancouver (13-15 June) and London (9-10 August), the French Riviera (30-31 Aug), Oropesa de Mar in (20 September), Wollongong in Australia (18 October) and will touch down in Dubai (13-16 November) before the first Qatar T100 Triathlon World Championship Final takes place on 12-13 December.
Last month, the PTO and Visit Qatar announced that Lusail will be the venue for the event.
Event highlights in Qatar include the following and a youth triathlon will also be announced in the coming weeks.
- Wednesday, Dec 10: Qatar T100 Kick Off Run for the local community and visiting athletes
- Thursday, Dec 11: Event and fan village opens with dining, entertainment, and expo across Lusail Plaza
- Friday, Dec 12: Season-long T100 Race To Qatar series concludes with T100 Professional Races, awarding the 2025 World Championship title
- Saturday, Dec 13: Amateur races including the T100 Age-Group World Championship, open-entry 100km distance, and sprint triathlon
