USN (Ultimate Sports Nutrition), the international, and South African based, sports supplement company, has ended its relationship with professional cyclist David George. The announcement follows the news that George had tested positive for the banned substance EPO, and George’s subsequent admission of guilt.
According to the company, USN has a zero tolerance policy on doping in sport and it only supplies its ambassadors with product that has been certified as being free of prohibited substances on the World Anti-doping Association (WADA) list by HFL Sport Science in the United Kingdom.
“USN has invested a great deal of effort and funding in this screening process, which is logistically challenging and costly, but is currently the most comprehensive risk management process available to ensure sports supplements are safe for use by professional sportsmen and women,” said Albe Geldenhuys, USN founder and CEO.
USN was the first South African sports supplement company to adhere to this procedure, which screens against banned substances on the WADA list and which ensures an ‘auditable chain of custody’ is kept from the point of manufacture to the end user.
HFL Sport Science is an internationally recognised and accredited laboratory providing high quality testing for athlete healthcare and nutritional supplements. Their aim is to give athletes, coaches and national federations confidence in supplement manufacturers and suppliers, and to provide analytical services relating to biomarkers of fitness and nutritional health.
HFL’s Informed Sport Programme is recommended as a process for teams and athletes by certain International Sporting Federations and UKAD (United Kingdom Anti-Doping) and uses internationally recognised standards in its testing processes.
