HITS Endurance has confirmed that, after serving as the Official Helmet and Eyewear of HITS Triathlon Series in 2013, eyewear and helmet specialist Rudy Project will continue its sponsorship of the national US race series with a two-year partnership beginning in 2014.
“Over the last year, we’ve seen the partnership between Rudy Project’s award-winning technology and the HITS Triathlon Series blossom,” said Paul Craig, President of Rudy Project North America. “Now, we’re excited to continue that alliance into the foreseeable future. HITS Triathlon Series changed the name of the game by offering ‘A Distance for Everyone!’, and Rudy Project’s cutting-edge eyewear and helmets are a natural pairing to this unique triathlon series.
“This continued partnership will enable triathletes everywhere to get the equipment they need to elevate their performance.”
HITS Triathlon Series commenced its third year of races this past December in Palm Springs, California and is ‘gaining momentum in the multisport community with industry specific and mainstream sponsors alike.’
“We are very excited that Rudy Project will continue their presence at our races,” said HITS President and CEO Tom Struzzieri. “As we continue to gain traction in the multisport community, we pride ourselves in having sponsors like Rudy Project as part of our team.”
He added, “When I am training or racing, Rudy Project is the brand that I turn to and I look forward to promoting my products of choice to HITS athletes.”
HITS Triathlon Series produces events that deliver a varied and challenging multisport experience, featuring five distances geared to the needs, level of training, endurance capacity and personal goals of every athlete. In addition to providing a product for the seasoned athlete with the Sprint, Olympic, Half and Full distance races, HITS has also developed the Open and ‘introduced the sport of triathlon to those who may have never thought that a triathlon was possible for them.’
Rudy Project will continue to be the products of choice for both eyewear and helmets at HITS races nationwide across the US. HITS Triathlon Series offers ten events in varied locations across the United States each year, culminating with the HITS Championship in Palm Springs, California, on 6-7 December 2014.
www.hitstriathlonseries.com
www.e-rudy.com
