An erg (short for ergon, a Greek word meaning ‘work/task’ is a unit of energy and mechanical work). Taking its origins as a measurement of work or energy, ERG! is billed as ‘the best energy bar on the planet’. ERG! bars are made with fresh, simple, real and and raw whole ingredients. They are gluten, dairy and soy-free.
Positioned as being tasty, easy to consume, reasonably priced and packed with natural energy, ERG! bars are for on-the-go while cycling, or as a healthy snack any time of the day.
Created by cyclists, for cyclists, ERG! bars come in the following flavour variants: Cashew Raisin, Apple Ginger, Apricot P’Butter, Pecan Date, Choco Cherry, Lemon Blueberry, Orange Espresso, Apple Spice, and the protein-rich Vanilla Sesame and Chocolate Hemp!
ERG! bars were created by long-time cyclist and Michigan Masters Champion Dennis Bean-Larson. “I was sick of energy bars on the market that were mass produced and basically tasteless,” said Dennis.
“So I went to work in the kitchen and put together real, raw, natural ingredients that tasted awesome and gave me the energy I needed to get my rides in… People I gave them to loved them, and the next thing you know, we were selling to the top bike shops, cafes and natural food shops. Now we are ready to expand nationally.”
ERG! bars retail for US$2.50 each, and many shops sell them for more than that. They come packaged in a convenient assorted 18-pack display box, a smaller 12-pack box, and individually. Any new dealers’ first orders ship for free.
