NIKE has announced management and organizational changes ‘to drive continued growth’.
Last week, Mark Parker, President and CEO at NIKE, said “We are fortunate to have built a strong and deep bench of talent across our organization. As we move forward to deliver our long-term goals, the leadership changes we are announcing will help us to continue to drive growth around the world.”
Changes
- Michael Spillane, VP / GM of Footwear, will become President, Product and Merchandising succeeding Jeanne Jackson. Jackson will move to a new role working directly with Parker advising on future strategy. MichaelSpillane has been with Nike for nine years. He was previously VP / GM of Greater China and President and CEO of Converse.
- Elliott Hill, President of Geographies and Sales, will become President of Geographies and Integrated Marketplace, overseeing both the wholesale and direct to consumer businesses. Hill has nearly three decades of global Nike experience, having held senior leadership positions in Sales, Geographies, and DTC (direct to consumer).
- Christiana Shi, President of DTC, will retire in September to spend more time with her family. Shi joined Nike in 2010 and has led the growth and strengthening of the Company’s DTC capabilities. She will be succeeded by Heidi O’Neill. O’Neill has been at Nike since 1998 and was the VP / GM of Nike Women’s business for seven years and led strong growth in the category before moving to VP of Nike Stores in 2014. As President of DTC, O’Neill will report to Elliott Hill.
- Davide Grasso, Chief Marketing Officer, will become President and CEO of Converse. Grasso has more than 20 years of Nike experience and has been Chief Marketing Officer for the last three years. Nike veteran marketer and designer, Greg Hoffman, VP of Global Brand Creative and Experience, will succeed Grasso as Chief Marketing Officer. Jim Calhoun, currently President and CEO of Converse, will be leaving the company to pursue other interests after the transition with Grasso.
Michael Spillane and Davide Grasso will report to CEO Mark Parker. Elliott Hill and Greg Hoffman will report to Trevor Edwards, President, Nike Brand.
