Bavarian luxury car manufacturer BMW and Italian bike manufacturer 3T have announced a collaboration that claims to ‘deliver sheer cycling pleasure to BMW customers.’ Modelled on the 3T Exploro all-road bike, 3T has produced a special edition 3T Exploro for BMW model in two colour variations (‘grey/grey’ and ‘grey/blue’) for the ‘adventure-seeking BMW clientele’.
“3T was a natural choice for us, as 3T’s Exploro model is the best gravel bike available combining performance, luxury and cycling pleasure to our customers,” said Gaston Streiger, Head of BMW Lifestyle division.
“Characterised by sharp silhouettes and precise lines, the new gravel bike seamlessly aligns with the minimalistic BMW design and perfectly fits into the overall lifestyle product range.”
The 3T Exploro for BMW bikes feature an aerodynamic carbon frame, ‘the world’s lightest carbon aero cranks’ (made at 3T’s Italian carbon factory), an exclusive Brooks leather saddle and matching Brooks leather grips.
Fullcrum alloy wheels and Schwalbe One Speed tyres help with a secure grip with maximum speed on multiple terrains – from cobbled city streets to abandoned roads and mountain trails. The Shimano GRX group set for gravel bikes is deployed throughout.
“We are extremely proud that BMW selected 3T to partner exclusively on the creation of the special 3T Exploro BMW bike,” said René Wiertz, co-owner and CEO of 3T.
“BMW delivers ‘sheer driving pleasure’ to customers and with the 3T Exploro for BMW, we aim to deliver the same all road biking experience.”
Both colour variations of the 3T Exploro for BMW bike will be made available for purchase at selected BMW dealers and 3T Experience Centers.
