Swiss sportswear brand On and South Korean design collective Post Archive Faction (PAF) have launched the newest iteration of their partnership – Current Form 3.0 – featuring the Cloudmonster Hyper PAF running shoe.
The Cloudmonster Hyper PAF, which is being launched today, October 9, 2025, is described as a vehicle to ’embrace sudden shifts and break old habits’.
At the core of Current Form 3.0 is the idea that change is an inevitable aspect of moving faster. The collection and its accompanying campaign aim to encourage an optimistic approach to unexpected moments.
Current Form 3.0 expands on the partnership’s focus as being an intersection of performance and avant-garde design, introducing three colourways of the Cloudmonster Hyper PAF.
On has reimagined its Cloudmonster shoe by merging the Cloudmonster 2 PAF upper with the advanced Cloudmonster Hyper bottom unit.
The Cloudmonster Hyper PAF is available in three colours – White / White, Black / Black, and Phantom / Apollo – each priced at £260.
Launching alongside the footwear is a trio of On’s technical merino running socks, the Merino Sock PAF, available in Ivory / Glacier, Black / Glacier, and Frost / Glacier.
The new shoe and socks are available at on.com, postarchivefaction.com, and through select retail partners.
On was founded in the Swiss Alps in 2010 and builds premium footwear, apparel, and accessories for high-performance running, outdoor, training, all-day activities, and tennis.
Post Archive Faction, established in 2018 by Dongjoon Lim and Sookyo Jeong, focuses on experimental cuts and reassembling garments.
www.on.com
www.postarchivefaction.com
