New Balance’s new iPhone app, NB Total Fit, is currently being promoted by the US footwear giant. Launched in September, the New Balance branded iPhone app, is powered by iMapMyRun (MapMyFitness Inc) – a location-based application that utilises the built in GPS technology on the iPhone. This allows runners to track their daily training data, including:
• Total distance (in miles or kilometres)
• Pace (minutes per km/mile) or current speed
• Average speed / pace (km/mile)
• View running maps directly on the iPhone
• Training Log including distance, calories burned, time, and date
The free app can be downloaded via Apple’s iTunes Store.
