To be located at 811 Burke Rd, the new 2XU Camberwell Run/Fitness concept store in Victoria, Australia, will open in mid October with a focus on female garments. The store shall offer an array of tights, singlets, tees, shorts, tanks, compression apparel, jackets, accessories and a brand new 2XU Support Bra line.
Men haven’t been entirely forgotten, however. The new 2XU store will also stock a selection of best sellers from the brand’s acclaimed Men’s Run collection.
In store, intelligent layout will facilitate easy navigation for shoppers and comfortable wear-testing thanks to spacious change rooms and highly trained Team 2XU Retail Staff to guide customers through their many options.
Promising to deliver the ultimate apparel solution for female fitness fans of all shapes and sporting demands, 2XU engineers have spent the past 12 months refining the women’s Run/Fitness range to ‘achieve outstanding cuts, high performance fabrications, technical sport styling and form flattering design lines.’
All garments utilize technical sports fabrics to ensure the wearer stays comfortable and confident. Tights, tanks and bras are engineered with 2XU’s new proprietary performance fabric – Power X – to ‘lift, support and enhance the female form like never before.’
