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Headsweats gives women the heads-up with new female collection

In response to increased female participation in running races, triathlons and other fitness based activities, Headsweats, the specialist maker of technical headwear for athletes, is debuting a women’s collection in autumn/fall 2014.

According to Headsweats, this new collection will give women more wearable options for racing and training. Utilizing the same technical, quick-drying fabrics and sweatband unique to Headsweats, the new female-specific collection will be available with a women’s-specific fit and will incorporate bright colours such as purple, limeade and coral, in contrast stitching and fabrics.

Other women-specific features, such as a ponytail hole in the back of the Reversible Knit Beanie and Thermal Skully, aim to make these products more comfortable for women while training and racing. The collection will be available in a Tempo Visor with Reflective Piping, Thermal Topless, Reversible Topless, Thermal Skully and Reversible Knit Beanie.

A feminine influenced scroll pattern will be embroidered on the Tempo Visor bill, Reversible Topless and Reversible Knit Beanie. Every piece in the collection will also include a new women’s specific ‘Running Girl’ logo on the side. Headsweats also notes that all colours in the line will merchandise well with stock women’s colours in the Race Hat and Supervisor for greater flexibility at retail locations.

“We have seen a demand for more women’s specific headwear from our customers and we created a collection to meet the needs of women for headwear that will help them train and compete year-round in multiple disciplines,” said Mike McQueeney, President of Headsweats.

“We’ve changed the sizing and added women’s specific features to make our headwear even more comfortable, functional and fun for ladies.”

Headsweats women’s collection can be viewed at Summer Outdoor Retailer (booth #38189) and Interbike (booth #14145) and will be available at Headsweats.com and retailers in October 2014.

The Headsweats line includes ultra-light, wicking performance headwear that has built a following across the triathlon, cycling, running and endurance markets. A spirit of innovation and well-developed partnerships, along with a focus on customer service, has established Headsweats as a leading player for more than a decade.

‘With a dedication and commitment to cutting-edge materials, innovative designs and the most comfortable, best fitting headwear in the industry, the Headsweats team is constantly looking towards the future of performance headwear.’

www.headsweats.com