Quintana Roo (QR) and Ironman have announced that QR will be the official bike course sponsor for Ironman Chattanooga and Ironman Lake Placid for the next three years. Additionally, QR has committed to expand its brand and staff presence at all North American Ironman races.
(Quintana Roo’s commitment to two key events on the Ironman US calendar follows recently confirmed sponsorships for Ironman in North America. Earlier this week, BullFrog was named the new Official Sunscreen of the Ironman US series and Race Day Wheels became the Official Wheel Rental Business for the 2014 and 2015 Ironman US Series.)
“The opportunity to partner with Ironman for these two events is really important to us,” said Peter Hurley, CEO of Quintana Roo. “Ironman Lake Placid is a legendary race with an amazing history in the sport of triathlon. We couldn’t be more excited for Ironman Chattanooga. It’s our hometown and we can’t wait to help show it off to the tri community.”
QR has been a part of the Ironman Expo Village for the last three seasons. In addition to the sponsorship of the two events, the footprint increase at all of the North American Ironman event expos will help to further service QR athletes during race week.
“We are thrilled to partner with a unique company like Quintana Roo,” said Carola Ross, Chief Sales Officer of Ironman. “For 25 years, they have solely been vested in triathlon specific gear, evolving right alongside the sport. Quintana Roo brings immediate credibility to the Ironman event experience.”
Quintana Roo was the first company to create a triathlon-specific wetsuit over 25 years ago, and then a tri-specific bike two years later. As the company notes, QR remains ‘the only company in the world wholly committed to triathlon by focusing solely on creating the best fitting and most aerodynamic, functional triathlon bikes in existence.’
www.ironman.com
www.quintanarootri.com
