Triathlon Business International (TBI), the industry organization dedicated to promoting the sport and the business of triathlon, and USA Triathlon (USAT), the US national governing body of the sport, have today announced a collaboration to consecutively present their respective annual conferences.
The result is a consecutive gathering in the shape of TBI’s 7th Annual Business Conference and USA Triathlon’s Annual Race Director Symposium, both presented by ACTIVE Network. The conferences will be held at The Fairmont Dallas Hotel in Dallas, Texas, starting on Friday 20 January through to Tuesday 24 January 2017.
The joint endeavour is seen to eliminate the need for participants to go to two locations on different weekends, with an exponential cost of two separate trips. As TBI and USAT point out, this results in ‘more learning, one location’.
The annual USA Triathlon Race Director Symposium is an opportunity for race directors to gain extensive knowledge from top professionals in event planning and execution, as well as gain important continuing education units to enhance their professional status. The USA Triathlon symposium will run from 20-22 January with check-in/registration on 19 January.
“The entire USA Triathlon staff looks forward to this inaugural collaboration and to welcoming our race director family to Dallas in January,” said Kathy Matejka, USA Triathlon Event Services Director.
“The business and industry of triathlon are evolving rapidly, and the competitive economic climate requires this type of collaboration. We feel it is important to our members and industry constituents that we provide the best opportunities for knowledge and growth. The conference partnership with TBI provides both.”
TBI’s conference addresses the business aspects of the swim-bike-run industry focusing on topics such as trends and predictions in retailing, equipment, technology applications, international expansion, new concepts, risks, legal issues, customer service, event management, and more. The check-in/registration for the TBI Conference is Sunday 22 January with programming through to 24 January.
“We are looking forward to this endeavour and believe it will clearly expand the breadth and depth of information sharing,” said TBI President Richard Adler. “On behalf of TBI, I hope this is just the first of our collaborative efforts with USA Triathlon to improve and grow the sport of triathlon.”
USA Triathlon and TBI will present joint programming on Sunday 22 January leading off with an ‘A list’ keynote lunch speaker , with both conferences, individually and jointly, presenting ‘optimum opportunities for networking with peers, meeting new colleagues and learning about the latest happenings in the sport.’
ACTIVE Network will be hosting a reception on Sunday night at its headquarters for attendees of both conferences.
“The combination of these two conferences will benefit both organizations as well as the sport itself,” said Sam Renouf, General Manager, Sports at ACTIVE Network. “Strategic partnerships like this have significant potential for everyone involved. Having partnered with USA Triathlon and Triathlon Business International for over 5 years now, we are pleased to support both organizations in an even greater capacity next year and to welcome them to our home office in Dallas.”
Registration will open next month through ACTIVE, and will be announced by each organization through multiple communications channels.
Companies interested in conference sponsorship or Expo space should contact Matthew Stone, matthew.stone[at]usatriathlon.org for USA Triathlon, and Jan Fambro, feedback[at]triathlonbusiness.intl.com for TBI.
www.triathlonbusinessintl.com
www.usatriathlon.org







