Triathlon Business International (TBI), ‘the industry organization dedicated to promoting the sport and the business of triathlon’, has confirmed the workshops taking place at its annual Triathlon Pavilion at Interbike 2016.
Getting under way at Mandalay Bay Convention Center in Las Vegas, on 21-23 September 2016, TBI is once again hosting its 25,000 sq ft Triathlon Pavilion at Interbike. As arguably the world’s largest B2B gathering for all things multisport, the Triathlon Pavilion within the main Interbike show is a dedicated area centrally located on the Interbike show floor.
Two days of workshops at Interbike led by industry experts
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21 Sep |
Retailer Success: Driving growth, profitability and loyalty through triathlon club/team partnerships (panel) |
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21 Sep |
Women Power: Influences on Merchandising, Retailing and Events (panel) |
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21 Sep |
On the Slowtwitch Road with Dan Empfield: Lessons Learned From Retailer Partners (speaker: Dan Empfield) |
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22 Sep |
5 Ways Bike Retailers Can Increase Sales by Catering to Triathletes (w/o Breaking the Bank!) (panel) |
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22 Sep |
Changing Dynamics of F.I.T. (speaker: Dan Empfield) |
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22 Sep |
Is Custom Apparel Outperforming In-line Apparel in Your Store? (panel) |
Moderators and panelists will be announced in the coming weeks.
Interbike is North America’s largest bike industry expo, and TBI has a number of activities running on the Triathlon Pavilion to ‘spread the multisport word’ to the wider bicycle trade – from retailers to distributors, media and also consumers. (With its ‘Customer Appreciation Day’, Interbike is this year opening its doors to consumers so that cyclists, triathletes and other enthusiasts get to check out the show on Friday 23 September.)
TBI’s Triathlon Pavilion is billed as ‘the best place to be located if you focus on or want to expand your business reach to triathletes, a growing segment of the bike industry.’
Triathlon Business International is dedicated to promoting the sport and business of triathlon. Founded by a coalition of industry leaders, TBI’s mission is to leverage the knowledge, talent and resources of the leaders in triathlon to the benefit of the sport by increasing and retaining advocates of triathlon and fostering a positive image of the sport.
www.triathlonbusinessintl.com
www.interbike.com
