As part of a new series of ‘inside the news’ video interviews, endurance.biz spoke with Dan Eisenhardt, founder and CEO of FORM.
Dan established FORM, the sports technology and smart swim goggles brand, in 2016 with the first product launch in summer of 2019. Prior to FORM, he set-up Recon Instruments and sold the smart eyewear business to Intel in 2015. Dan also runs a venture fund from his base in Canada and oversees a number of investment start-ups.
The conversation covered the challenges, but also opportunities, when setting up a business during difficult times. Discussion also turned to accessing finance, the importance of a good idea and the prospects for endurance sports… and how we are going to come back stronger from the current Covid-19 crisis.
