Running USA has announced that Craft Sportswear North America is partnering, effective immediately, as the non-profit trade organization’s official apparel partner.
Craft has been expanding its presence in the global running (and cycling) marketplace in recent years. It has introduced the brand’s first Elite Running Team and the 2021 launch of a footwear collection. Craft is well established in the racing and event categories – with partnerships with Ragnar Trail Series, Spartan Race and Lifetime Fitness’s running properties.
“We look forward to working with Craft to help introduce their running apparel for everyday heroes to our membership and runners worldwide,” said Christine Bowen, Vice President of Programming, Partnerships and Operations for Running USA.
“This is a brand designed for performance, comfort, fit and style. Craft will be an invaluable partner for events who wish to offer high-quality merchandise to their runners in the future.”
David Preciado, Director of Partnerships for Craft, said “The running community here in the US has exploded over the past year and we are thrilled to be aligned with Running USA, the premier resource for race organizations.
“Through this partnership we look forward to providing race directors and their organizations with innovative products and programs that will help elevate their racer’s experience and meet all their endurance needs.”
www.runningusa.org
www.craftsports.us
