On August 31, 2021, select experts and industry players will be meeting in Germany at the Bike Biz Revolution – Conference for Visionaries. The special conference from the organisers of Eurobike is being held at a time when the market is characterised by a widespread demand for bikes, but also key challenges for the future.
Following the conference’s launch in 2019 and a digital event in 2020, Messe Friedrichshafen has again invited journalist and consultant Frank Puscher to moderate.
‘He will be taking the chair to lead a programme of high-profile, international speakers with visions that are set to shape the industry’s development and the future of mobility. The core themes are transition of the transport sector, mobility and the industry’s supply chains.’
Horace Dediu, analyst and consultant for micromobility will be addressing the question: ‘In 2040, there will be seven billion people on the planet living in urban environments. How will they be mobile?’ In addition, he will be outlining potential solutions to overcome this challenge.
Founder and CEO of Bluemooov, Emmanuel Paris, is already looking to supply some answers with his company. Its hybrid vehicle – Cocoon – is following in the footsteps of the revolutionary bubble car. Paris will explain how the move towards urban lifestyles is bringing new solutions for how to use public space in the midst of the mobility revolution.
Cem Özdemir, has been dealing with mobility concepts long before he become chair of the German government’s Committee on Transport and Digital Infrastructure. In his speech, the German politician, who in certain circles is tipped as Germany’s next minister of transport, will be addressing issues relating to the transition of the transport sector, but also discussing visions for mobility.
Nicolas Grimm will also be discussing the future of mobility, but not from the usual industry perspective. As a senior manager with Porsche Consulting, he provides consultancy services to companies based on Porsche’s maxim: ‘Mobility is Driven by Dreams’. His contribution is set to include ‘creative, blue-sky thinking that could form the basis for a new discussion.’
Anna Buchmann and Christoph Neye advise start-ups, together with MotionLab, Berlin – a combination of innovation hub and co-working space. Their talk will provide an insight into the topic: ‘European supply chains – future or fiction?’
Herman van Beveren is director of BTWIN Urban Bikes, the company’s proprietary brand. He will be contributing to the discussion by outlining his company’s vision of bringing supply chains back to Europe.
The third edition of the Bike Biz Revolution takes place on 31 August 31, from 13:00 CET to around 17:00 CET in Conference Centre East, rooms Berlin and Paris, Messe Friedrichshafen.
In 2021, the 29th Eurobike show is geared towards trade visitors on Wednesday and Thursday (September, 1-2) and then opens its doors to all bike fans and enthusiasts on Friday and Saturday (September 3-4).







