Run Mummy Run, the UK-based, free online running community for women, has announced an exclusive partnership with Garmin.
Garmin will help to keep the Run Mummy Run community free for all members, whilst providing educational content, special community offers and competitions throughout the year. Garmin will also support new community developments in 2022, offering women runners free resources and initiatives to help take the guesswork out of training and to keep them motivated.
Garmin and Run Mummy Run (RMR) will be work together to raise awareness of how wearables and smartwatches can encourage healthy, active lifestyles. Run Mummy Run notes that Garmin’s running and wellness smartwatches will be of particular interest to its community members, with built-in safety features, stress monitoring and health tracking as well as running and fitness features.
RMR was established in 2012 and is a leading online running community, connecting over 190,000 women through a shared love of running and activity across the various channels.
RMR launched its own online run club affiliated with England Athletics earlier this year. The first ever Run Mummy Run podcast ‘Running Conversations. Real-life Stories from women who run’ also went live in May.
Rebecca Richardson, Co-Owner and Director of Partnerships at RMR, said “We are excited to announce this latest family partnership and to welcome Garmin into the community as our wearable tech partner.
“Working with brands like Garmin allows us to keep membership to the main Run Mummy Run group free and accessible to all women, something that is very important to Leanne Davies, the founder of Run Mummy Run and myself.
“We know that many women love to monitor their progress and keep an eye on their stats, and that running watches help them to stay on track with their chosen running and training plans. These are exciting times for the Run Mummy Run community and we are all looking forward to working closely with such an iconic and inspirational brand as Garmin.”
Theo Axford, Head of Marketing at Garmin UK, said “We’re really thrilled to announce our partnership with Run Mummy Run. Together we want to further empower women to be active and to lead healthy lifestyles, making a difference to their physical and mental wellbeing.
“We’re looking forward to connecting with the women in the community. Run Mummy Run is the perfect community for Garmin to be a part of whilst helping to keep if free for thousands of its women members.”
www.runmummyrun.co.uk
www.garmin.com
