Boosted by increasing awareness of the shift towards sustainable mobility, leading industry trade show Eurobike is shifting up a gear. In 2022, running from July 13-22, the show is relocating from Lake Constance in southern Germany to Frankfurt am Main.
The show organising team report that a fully relaunched show concept with a number of new features is attracting ‘considerable interest’.
“Registration and floor-space demand are at record levels – desire to take part in Eurobike 2022 is at the highest level, both nationally and internationally,” said Stefan Reisinger, Eurobike organiser and Managing Director at Fairnamic.
“The premiere in Frankfurt is going to be big on a new scale, even by Eurobike standards. With excellent bookings, the exhibition ground and hall planning is taking concrete shape and offering a diverse range of participation formats in new theme areas.”
From 13-17 July 2022, Messe Frankfurt’s entire west section will be presenting over 100,000 m² of new bikes, innovative mobility solutions and sustainable transport concepts.
Right from the start of hall and stand planning, Eurobike’s organisers add that they are delighted with the strong participation from the international bike industry.
“99% of Eurobike’s exhibition space is already booked – by existing customers and new customers,” continued Stefan Reisinger.
“In addition, we see support for the new concept with the return of many players who have not exhibited for a few years. A large number of companies recognise the opportunity that we have with Eurobike 3.0 in Frankfurt to promote bikes, liveable cities and the transformation towards sustainable mobility.
“The new trade show concept and our expectations that Eurobike’s international standing would increase with the relocation, are proving correct. People trust in us, and we are going to deliver
In addition to the usual Bike, Parts and Accessories sections, the show organisers are also seeing particularly high demand for the area ‘The Future of Mobility’. The focus here is on lightweight electric vehicles, infrastructure providers, intermodality concepts, digitalisation, logistics and start-ups in the largest exhibition hall on the Frankfurt showgrounds with over 30,000 m².
This area is where Eurobike is presenting innovations and visions that seek to go beyond the bike industry.
There are also strategic alliances with a number of industry partners and associations: Zweirad-Industrie-Verband (ZIV), the Verbund Service und Fahrrad e.V. (VSF), the Bundesverband Zukunft Fahrrad (BVZF), cargobike.jetzt, and purchasing associations, such as ZEG and BICO, the German federal state of Hesse and the city of Frankfurt.
Four major exhibition halls with six levels
In future, Eurobike will take place on a compact, modern trade show arena. The Fairnamic joint venture between trade fair organisers Frankfurt and Friedrichshafen is using the entire western section of the showgrounds on the River Main to celebrate bikes and all their different facets in a round circuit over some 100,000 m² of exhibition area.
This includes exhibition halls 8 and 9, and the new halls 11 and 12, which both have two levels. There is secure bike parking for exhibitors and visitors directly on the showgrounds.
The three entrance areas ‘Torhaus’, ‘Galleria’ and ‘Portalhaus’ will help to ensure an even flow of visitors from all sides.
“For this, the 30th edition of Eurobike, we have a befitting infrastructure ready to get the industry to and from this leading international trade show,” added Show Director Dirk Heidrich.
In and around the halls, Eurobike will have a wide range of display areas, catering options and outdoor test circuits.
The 30th Eurobike is holding its relocation premiere in Frankfurt am Main from Wednesday, 13 July to Sunday, 17 July 2022.
