Hyperice has unveiled Normatec Go a portable device offering mobile air compression therapy for the calves.
Backed by the same tech that powers the original Normatec system, the Normatec Go by Hyperice delivers a dynamic air compression massage to the calf muscles to increase circulation helping to reduce pain and tension in the entire leg.
“The launch of Normatec Go is a milestone moment for the Normatec line, Hyperice’s Go series, and the wellness industry at large,” said Jim Huether, CEO of Hyperice.
“Over time, Normatec has developed an incredibly loyal following, especially across the endurance and sports performance channels, where it has become the must have recovery device.
“Our goal with the Normatec Go was to deliver the same elevated Normatec experience consumers have loved for years, in a new mobile and price accessible form factor. This product is outstanding for travel, pre or post workout on the go, in game usage on sidelines, court side and dugouts, and is for everyone prioritizing health and wellness.”
Designed for not only the performance athlete but also the everyday wellness enthusiast, with the introduction of Normatec Go, Hyperice adds to its already existing Go line (Hypersphere Mini, Hypervolt Go 2, Vyper Go).
“The goal with Normatec Go was to give people who love the full Normatec system the ability to use a Normatec anywhere they go,” said Hyperice Founder, Anthony Katz.
“By making the system much smaller and fully portable, we also made the technology more accessible to a wider landscape of users so more people can benefit from it.”
Features of the Normatec Go by Hyperice include:
- The elimination of separate units and hoses or wires connecting to the device.
- Seven levels of targeted pressure to the calf.
- Three zones of overlapping gapless 360-degree compression.
- HyperSync technology, allowing the user to mimic the massage pattern automatically or run separate sessions on each leg.
- Bluetooth compatibility for connection to the Hyperice App for more customized timing and pressure settings.
- Up to three hours of battery life on a full charge.
- TSA approved for carry-on travel, weighing just 1.2 pounds.
“As we developed the Normatec Go, it was critically important that it delivered holistic benefits to the user while being smaller in size and fully mobile,” said Gilad Jacobs, Hyperice Chief Innovation Officer and Founder of Normatec.
“By focusing on the calf, we’re able to provide those benefits that are supported with medical evidence. It’s not often discussed how important the calves are to the cardiovascular system, and the Normatec Go will allow users more opportunities to experience the benefits of dynamic air compression therapy as part of their daily routines.”
The Normatec Go by Hyperice retails for US$399 – the lowest price point product in the Normatec line – and is available exclusively at Hyperice.com as well as Best Buy.
