As leading international trade show Eurobike gets set to gather at Messe Frankfurt in Germany from July 13-17, 2022, the show is awarding a new prize. The Eurobike Innovators’ Prize will be awarded to the most innovative products, services and ideas from the bicycle industry. Companies can submit their products for consideration by June 6.
“We have completely redesigned Eurobike for 2022,” said Head of Eurobike Stefan Reisinger. “That’s why we have also changed our way of how to acknowledge outstanding innovations. Projects awarded with the Eurobike Innovators’ Prize rethink sustainable mobility and product experience. Their contribution will go far beyond the bicycle world.”
The Eurobike Innovators’ Prize focuses on innovations from start-ups and established companies. These can submit their ideas in the award categories such as vehicles, components, and equipment as well as services and infrastructure ideas.
Separate to the Eurobike Award, the Eurobike Innovators’ Prize has a different selection and decision-making process. It consists of public voting, a new evaluation criteria, an expert jury and a live pitch.
There is a new multi-stage nomination and selection process. On the one hand, the opinion of a top-class jury of experts counts, and on the other hand, the broad Eurobike public also has a major influence on the decisions.
The preselection for the final round will take place from June 13-24 in an online vote. The interested, global online audience can cast their votes and define 15 nominees in the five categories. On July 14, the 15 finalists will have the opportunity to pitch their products and ideas at the Eurobike show.
At a prize-giving ceremony, both the trade audience and the expert jury will select the winners among the most innovative projects.
Eurobike adds that… ‘The evaluation is based on the degree of innovation and disruptive potential, the applicability and improvement compared to existing approaches, the market potential as well as scaling possibilities, the social and media-related impact and the contribution to a sustainable mobile future.’
The prize winners will benefit from a wide range of Eurobike Innovators’ packages. They will receive media attention with ads in Eurobike media and customized press releases as well as free-of-charge booth space at the VELOBerlin public festival in spring 2023. Individual coaching with industry experts will also help young companies to establish their projects on the bicycle market.
www.eurobike.com/en/program-highlights/events/innovators-prize
