Challenge Family has announced a multi-year partnership with Cádomotus as the new Official Triathlon Bag Partner of its global race series.
“Being a relatively new brand in the triathlon world, Cádomotus brings a rich legacy and innovation from the sport of speedskating to triathlon,” said Diederik Hol, owner of Cádomotus.
“Our background in speed skating has given us unique insights into designing high-quality products tailored for triathletes. Take, for example, our transition bags with external pockets, which help keep the inside clean, or our cycling shoes with a carbon base concept, inspired by ice speed skating shoes.
“With these advanced products, already used by top triathletes like world champion, Rico Bogen, we are constantly seeking effective ways to reach and inform the triathlon market. Our partnership with Challenge Family represents a perfect synergy in this quest. We support Challenge Family and have specially designed a collection of exceptional athlete bags for them.”
Hol continued, “These bags, chosen by the race directors, are supplied by us, and our investments are reinvested into their events. This offers us not just more communication opportunities through their social media and newsletters but also provides a direct benefit to the participants.
“Every athlete participating in a Challenge Family event gets the chance to experience these high-quality, functional products, undoubtedly enriching and enhancing their race experience. This is a true win-win situation where both Cádomotus and the Challenge Family community benefit.”
Challenge Family CEO, Jort Vlam said “We have experienced the quality of the Cádomotus triathlon bags first hand at Roth over the last couple of years and we are now delighted to extend the relationship for the benefit of athletes through the series.
“We look forward to working with the team and our races to create the most ideal and practical solution for their race and training needs.”
The Cádomotus collection features four distinct models, each tailored for specific purposes:
- Airflow 2.0: for daily training
- Versatile 2.0: a weatherproof companion for race days
- Hybrid Transition Trolley: a versatile travel item that transforms into a backpack
- World Cup Race Day Bag: a large bag designed for events
All four Challenge Family branded bags will be available at events and through the Challenge Family web shop.
www.challenge-family.com
www.cadomotus.com
