Cyber protection specialist Acronis has announced its latest Acronis #TeamUp partnership with the Los Angeles Marathon presented by ASICS, which will be supported by Mannassi, a provider of IT solutions.
On March 17, 2024, the Los Angeles Marathon presented by ASICS will host over 25,000 registered runners along the 26.2-mile ‘Stadium-to-the-Stars Course’ starting at Dodger Stadium and finishing near Avenue of the Stars in Century City. This year’s field size will be one of the largest in the race’s 39-year history.
Running in conjunction with the marathon on Sunday is the LA Charity Half Marathon: an exclusive event open to a maximum of 1,100 participants fundraising for The McCourt Foundation and the 90 other non-profits involved with the Marathon’s Non-profit Partnership Program.
The new collaboration, supported by Acronis technology, marks the inception of a #TeamUp alliance aimed at… ‘transforming cyber protection in the marathon industry.’
“We are excited to embark on this journey with Acronis and Mannassi,” said Murphy Reinschreiber, Chief Operating Officer at the Los Angeles Marathon. “This underscores our dedication to providing a world-class event.
“We see this partnership as a strategic move to ensure the highest level of cybersecurity for participants, volunteers, and stakeholders alike. The safety and security of our participants and their data are paramount.”
Leveraging Acronis’ cyber protection technology, the Los Angeles Marathon and Mannassi aim to elevate data security, streamline operations, and enhance the overall marathon experience for participants and organizers.
“Teaming up with Acronis and the Los Angeles Marathon is a testament to our commitment as a MSP [managed service provider] business,” said Graham Mannassi, CEO at Mannassi.
“By combining our expertise with Acronis’ innovative technology, we are confident in our ability to enhance data security and operational efficiency, ultimately elevating the marathon experience for all stakeholders.”
Pat Hurley, RVP Americas at Acronis, added that “Partnering with the Los Angeles Marathon highlights Acronis’ ability to provide cyber protection for the betterment of a wide range of sports industries across the globe.
“This collaboration strengthens our dedication to redefine data protection and support organizations in achieving their goals securely and efficiently.”
In addition to cybersecurity enhancements, the partnership will also feature prominent promotional opportunities, including signage near the start line, a branded mile on the racecourse, and broadcast coverage during the sponsored mile.
www.LAMarathon.com
www.acronis.com/msp-sports
