Event registration specialist RunSignup has released its Q3 2024 business update for the US event landscape.
Key Q3 highlights include:
- Endurance participation growth: RunSignup reports that event participation is up 8% year-on-year, marking the first real growth in the endurance industry in several years. This led to a 22% increase in overall transaction volume for RunSignup, outpacing the company’s projection of 12%.
- Market share gains: RunSignup adds that it has continued to expand its market share in the endurance event sector… ‘aided by competitors closing and higher pricing.’
- RunSignup now anticipates reaching 50% US market share in 2025.
- Peer to Peer (P2P) donations increase: RunSignup’s GiveSignup P2P fundraising platform saw Q3 donations increase by 25%, with a US$11 million raised in September.
- TicketSignup surge: TicketSignup, the company’s growing ticketing platform, saw a 50% increase in Q3, driven by a strong autumn/fall season for event organizers. The platform is expected to represent 8% of the company’s total transaction volume in 2024.
RunSignup’s transaction breakdown is as follows: registrations 73%; donations 15%; tickets 8%; other (membership, add-ons, etc.) 4%.
RunSignup’s technology platform saw over 600 new feature releases in Q3 alone. Key advancements include:
- RaceDay real-time beta: Using RaceDay Scoring as the middleware for real-time race updates of chip-timed alerts in RaceJoy and TXT. This enables timers to offer live notifications to participants and spectators.
- Patent-pending MultiDay Timed Entry: Designed for events with timed admissions such as zoos and museums.
- Peer-to-Peer enhancements: New features for GiveSignup include charity leaderboards, team highlights, and better offline donation management, all of which contributed to RunSignup reporting record P2P fundraising in September.
- Membership and website v2: The platform has added enhanced membership management tools and a new website builder for event organizers.
- Continued reliability: RunSignup adds that it remains committed to platform stability, boasting an impressive uptime record (with only 6 minutes of downtime in 9 years). In Q3, its infrastructure supported record transaction volumes with minimal server utilization.
“We’re excited to see the growing adoption of our products across endurance, peer-to-peer fundraising, and ticketing,” said Bob Bickel, Founder and CEO of RunSignup.
“Our continued growth, driven by our focus on delivering real value through technology, positions us for long-term success. We remain committed to providing the tools our customers need to grow their events and fundraising efforts.”
