In tandem with the 2024 UCI Road and Para-cycling Road World Championships in Zurich, Switzerland, Santini Cycling and the Union Cycliste Internationale (UCI) are running a design contest called ‘Design the UCI Rainbow Jersey of the Future’.
The winning jersey will be produced as a unique and exclusive piece to be gifted to the winner of the competition.
Open to all – graphic designers, design enthusiasts or simply cycling fans – the competition got under way on September 20, 2024. It ends on Sunday, September 29, 2024 at 23:59 CET.
Fans will be invited, both via social networks and at Santini stands at various event locations during the 2024 UCI Road and Para-cycling Road World Championships (to be held in Zurich, Switzerland, September, 21-29), to submit their vision of how the iconic jersey could evolve.
Participants are encouraged to unleash their creativity while respecting the tradition of the jersey’s signature rainbow stripes. The only design requirement is to maintain the current five colours – blue, red, black, yellow, and green – in their traditional sequence.
To participate, designers can access the official template online and submit their proposals by the deadline.
The best design will be chosen by a jury comprised of: UCI Director General Amina Lanaya, UCI Brand and Design Manager Fabio Zeppetella, CEO of Santini Cycling Monica Santini, Santini Cycling Marketing Director Paola Santini, and professional cyclist Elisa Balsamo.
The winner will be notified by e-mail on Thursday, October 10, 2024, and the winning jersey, featuring the winning design, will be produced as a unique item by Santini. It will be sent to the winner along with some exclusive products from the Santini x UCI product line.
Santini Cycling has supported the UCI and its activities since 1988, supplying the iconic rainbow jersey to athletes crowned UCI World Champions in all cycling disciplines. The Bergamo-based company also supplies the leader’s jerseys for various UCI Women’s WorldTour rankings, as well as the overall rankings for the UCI World Cups for para-cycling road, mountain bike eliminator, trials, artistic cycling and cycle-ball.
www.santinicycling.com
www.uci.org
