The UTMB World Series and open-ear headphone specialist Shokz, have announced a partnership that sees Shokz become an official supplier and the official headphones of the UTMB World Series.
Across 42 UTMB World Series events, Shokz will provide trail runners with an opportunity to enjoy music, whilst taking in the sounds of nature and hearing words of encouragement from friends and family… ‘all without compromising on their awareness of the surrounding environment.’
As an official supplier and the official headphones of the UTMB World Series, runners will have the chance to test Shokz products on-site at events including Dacia UTMB Mont-Blanc, The Canyons Endurance Runs by UTMB, Val d’Aran by UTMB, and Doi Inthanon Thailand by UTMB.
This partnership between the UTMB World Series and Shokz will also allow the brand to organise special activities, host autograph sessions, plus arrange meet-and-greets with its team of athletes that include Tom Evans, Mathieu Blanchard, Blandine L’Hirondel, Adam Peterman and Shen Jiasheng.
Frédéric Lénart, UTMB Group CEO, said “Being open to others and the nature surrounding you is a vision we share with Shokz.
“We are thrilled to welcome them as an official supplier to inspire runners to go the extra mile. We know how much the beauty and sounds of nature as well as the cheering of supporters and friends can push you to the finish line.”
Daisy Cong, International Marketing Director at Shokz, said “We’re absolutely thrilled to become an Official Supplier of the UTMB World Series. It’s great to see so many people taking to trail running and we see this partnership as a perfect fit. We love that trail runners can be aware of their surroundings and still enjoy the sounds from their headphones.”
The 2024 UTMB World Series kicks off this month in Asia with the Ultra-Trail Mount Yun by UTMB from April 19-21. At this opening event, the trails of the Yunqiu Mountain will welcome runners from around the world as they discover the northwestern Chinese province of Shanxi.
