BLOXX Bag, a company founded by elite sportsmen Nathan Wharton and Anthony Bingham in 2023, has launched its 28-litre Day Bag. This follows the previous release of its 35-litre compartmentalised weekend backpack.
The new Day Bag is a compact 48×31×19cm carryall, designed for shifting between work, the gym, and downtime. It features multiple internal sections to keep essentials organised.
With a 28-litre capacity, the bag meets standard airline hand luggage regulations. BLOXX Bag adds that it is waterproof and hardwearing, and includes a dedicated padded laptop compartment and two internal ‘bloxx’ compartments.
The Day Bag is available for pre-order at £49.99 starting on October 11, 2025, with deliveries commencing from November 10, 2025. The standard RRP is £79.99. It is available in colourways such as all black or black/silver.
The Day Bag includes EVA-padded shoulder straps, stretch mesh bottle pockets, and an interior key hoop. Optional waterproof mini packing cubes are available for £20 each.
Anthony Bingham, Co-Founder of BLOXX Bag, said “Inspired by the speed and precision of elite sport, and meticulously designed by professional athletes, BLOXX Bags are built for demanding, fast paced lives.
“We know life doesn’t stop at 5pm – our goal was to create a compact day bag with the same performance and versatility as our weekend model. It’s made for a life in motion — commuters to competitors, cyclists to CEOs — a bag that works as hard as they do.”
BLOXX’s original weekend backpacks, with a 33–35-litre capacity, are used by triathletes and everyday athletes. The weekend model includes three built-in packing cubes and waterproof liners, and has an RRP of £99.99, available in colours such as teal, all black, and black/silver.
