Challenge Family has appointed Pressio as its new official merchandise partner, launching… ‘a collection of sustainable, high-performance apparel designed specifically for endurance athletes and triathletes.’
The multi-year partnership will make the exclusive range available at Challenge Family events and through a dedicated webstore: challengefamily.pressio.com
The collection combines leading sustainable technologies – including biodegradability, recycling, and non-dyeing processes – with performance features such as four-phase moisture management, and enhanced ventilation.
“High-quality event apparel plays a vital role in the athlete experience. It’s both a functional part of race day and a lasting symbol of accomplishment,” said Jort Vlam, CEO of Challenge Family.
“We’re proud to partner with Pressio, whose expertise and commitment to performance and sustainability ensures our athletes receive premium gear they’ll wear with pride long after they cross the finish line.”
Jamie Hunt, founder of Pressio, said “It’s a real privilege for us at Pressio to partner with Challenge Family as their official merchandise partner.
As a former professional triathlete with over 35 years in the sport, I’ve always admired how Challenge Family captures the true spirit of triathlon – community, passion, and personal excellence. We’re proud to provide our world-leading sustainable performance sportswear to support their athletes and events around the world.”
www.challengefamily.pressio.com
www.challenge-family.com
www.pressio.com
