Garmin has acquired TrainingPeaks, the training app for endurance coaches and athletes, alongside its TrainingPeaks Virtual platform and TrainHeroic platform for strength and conditioning.
Financial terms of the acquisition were not disclosed. The deal represents a major consolidation move in the sports tech industry, with Garmin gaining access to leading digital training platforms for athletes and coaches.
The acquisition specifically strengthens the fitness software ecosystem of hardware and GPS technology specialist Garmin – with customisable coaching experiences for endurance, strength, and performance-focused athletes across every stage of their fitness journey.
TrainingPeaks and TrainHeroic are digital services specialising in connecting coaches and athletes of all abilities who are looking to improve. Headquartered in Louisville, CO, 120 combined associates from TrainingPeaks and TrainHeroic will join the international workforce of Garmin.
Brad Trenkle, Co-Chief Operating Officer at Garmin said “TrainingPeaks and TrainHeroic share Garmin’s passion for empowering athletes and coaches around the world with world-class training tools, performance metrics and actionable insights.
“The addition of these highly successful platforms to the Garmin ecosystem will expand access to more authentic coaching experiences – connecting athletes with professional coaches who guide, motivate and inspire them to reach their goals.”
Andy Stephens, CEO at Peaksware Holdings, parent company of TrainingPeaks and TrainHeroic said “We’re thrilled to join forces with Garmin to advance our shared mission of empowering coaches and athletes with science-based training. For over a decade, we’ve worked together to democratize coaching and performance insights, helping millions of athletes reach their peak through data-driven, structured training.”
In an email to its customers, TrainingPeaks added… “Our objective is to expand access to more authentic coaching experiences – connecting athletes with human coaches who guide, motivate and inspire them to reach their goals.
“As a valued customer we wanted to proactively assure you that TrainingPeaks will continue to operate as a cross-platform ecosystem, enabling athletes and coaches to use the devices, platforms and services that best suit their needs.
“We are incredibly excited for the capabilities this expanded ecosystem will enable for you to continue to grow and develop as an athlete.”
www.garmin.com
www.trainingpeaks.com
