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Pinarello named as new Gold Sponsor of Mallorca 312 OK Mobility

Pinarello x Mallorca 312

The sold out Mallorca 312 OK Mobility in Spain has confirmed the addition of Pinarello as a Gold Sponsor for the next three years.

According to the event organising team, this sponsorship from Italian bike brand Pinarello consolidates the international positioning of the event on the Spanish island of Mallorca, which is widely considered one of the most in-demand cycling sportives in Europe.

The 2026 edition of the event will take place on Saturday, April 25, 2026, in Playa de Muro, Mallorca. It is expected to host 8,500 cyclists from 79 countries.

Mallorca 312 riders

By partnering with the Italian bike brand, Mallorca 312 OK Mobility is alignsing itself with a manufacturer that has a long heritage in professional racing through its work with teams such as INEOS Grenadiers and Q36.5 Pro Cycling Team. The move also highlights Pinarello’s increasing focus on the amateur and cyclosportive sector, adding to its existing presence at events such as the Maratona dles Dolomites.

Xisco Literas, CEO of Mallorca 312 OK Mobility, said “Having a historic brand in the world of cycling such as Pinarello as Gold Sponsor of Mallorca 312 OK Mobility is a very significant milestone for our event.

“Pinarello shows its intention to stand alongside amateur cyclists by committing to a strong presence in the world’s leading cyclosportive events.”

Fausto Pinarello, President of Pinarello, added “We are delighted to partner with Mallorca 312 OK Mobility as a Gold Sponsor. At Pinarello, we have always been driven by a passion for excellence and innovation, values we share with this world-class event.

“Mallorca is an iconic destination for our sport, and we are proud to be involved in an event that brings together cyclists from across the world.”

The 2026 event will continue to operate under a sustainable growth model, focusing on maintaining its connection with the local territory and the international cycling industry.

www.mallorca312.com