Skechers Performance – a division of SKECHERS USA – is celebrating that its Skechers GOrun 4 2016 shoe was awarded the prestigious ‘Editor’s Choice’ accolade from Runner’s World magazine, the publication produced by Rodale. The Editor’s Choice Award will appear in the highly anticipated summer Shoe Guide in the June 2016 issue, which will be on US newsstands on 1 May 2016.
A release from Skechers notes that the Editor’s Choice represents an outstanding shoe that successfully combines the highest-quality design and technology. Winners received high marks from the Runner’s World Shoe Lab, the wear-testers and the editors. In the issue, Runner’s World noted that the testers ‘…heaped praise on the new upper, saying it had an ‘amazing fit’ and calling it ‘extremely comfortable’.’
The Skechers GOrun 4 – 2016 was evaluated amongst multiple shoe brands and 25 models for the Shoe Guide, and will appear in print and online as part of the Runner’s World shoe finder.
“We are extremely proud that the GOrun 4 – 2016 has been recognized in such an important way by Runner’s World,” said Rick Higgins, SVP Merchandising/Marketing for Skechers Performance. “Our focus over the years has been to provide runners with performance footwear that is built by runners. Our philosophy is to keep innovating and developing shoes with the latest unique technologies in the market. Receiving this award really highlights how committed we are to bringing the best shoes to runners.”
Introduced by Skechers Performance earlier this year, Skechers GOrun 4 – 2016 features a GO KNIT sock-like upper, resulting in reduced weight and increased support. This neutral, lightweight trainer, also features a Resalyte cushioned midsole, and Skechers Performance’s Mid-Foot Strike zone, allowing for a smooth transition. Skechers GOrun 4 – 2016 is available at select run specialty and sporting goods stores around the world, as well as Skechers retail stores and Skechers.com.
“This shoe has been the culmination of our team’s efforts of listening and reacting to what runners want,” said Kurt Stockbridge, VP, Technical Development at Skechers Performance. “We really pushed ourselves to deliver on those principles.”
Skechers Performance creates innovative footwear and apparel for a running, walking, training and golf. ‘Products are designed and engineered to the highest standards of an athlete.’ Partnerships with world-class runners, Meb Keflezighi and Kara Goucher, and pro golfers, Matt Kuchar, Colin Montgomerie, Russell Knox, Billy Andrade, Bélen Mozo and Ashlan Ramsey, ‘bring expert insights to the product creation process thus delivering performance products to the consumer.’
