Endorsed by Team GB Gold Medallists Jason Gardener and Amy Williams, Hapori Coach is a new growth and management platform designed to ‘equip personal trainers with the tools they need to propel their business.’
“When I first came across the Hapori Coach website, I was intrigued about how it would all work,” said Jason Gardener MBE, Olympic Champion, entrepreneur and President of UK Athletics.
“My online hub is supporting my clients brilliantly through lockdown, it has been a real game changer. Working with the team you can see their passion for serving the vast PT community and I’m looking forward to helping shape the platform to allow PTs to concentrate on clients and growing their business.
“Since I started using Hapori Coach, I actually feel more organised and in control of my business admin. I am now paperless, digital, and less stressed. I’ve been on a number of the webinars and have seen first-hand how the coaches appreciate the Hapori Platform.”
Amy Williams MBE, Olympic Champion, presenter and personal trainer, said “When the Hapori team asked me to be an advisor, I wanted to see what their plans were and how it fits with serving the sports, health, and fitness community. I love the fact that they are always looking to keep it simple for PT’s who often have to wear several hats to do their job.”
Developed for existing and new personal trainers (PTs), Hapori Coach offers up an all-in-one platform that aims to optimize key elements of a fitness business:
- Email marketing
- Video on demand
- Programming
- Calendar booking
- Integrated payments
- Content creation
- Financial reports
- Tracking client progress
- Creation of nutrition plans
‘By working smarter, fitness experts are left to train, whilst Hapori Coach transforms their business. This is something Olympians Amy Williams MBE and Jason Gardener MBE benefitted from, having used the platform to pivot their businesses through the pandemic.’
Lee Hobbs, Founder & CEO of Hapori Coach, added “As a business we also got hit hard last year, but like our customers we are working hard and evolving daily to improve our offering.
“It is a proud day to have both Amy and Jason as advocates of our software and it really showcases exactly how far we have come. As a team we are really looking forward to advancing Hapori Coach this year.”
According to the company, fitness businesses may be vulnerable in the current climate:
- 75% of personal trainers have a reduction in the number of clients they train now, compared to the first lockdown of 2020.
- 90% of personal trainers have seen their income decrease dramatically.
- New routines/lifestyles suggest that fewer clients will return to gyms when they eventually reopen.
- 80% of personal trainers are self-employed (even those who usually work in a gym), meaning little or no support is received from large corporations.
Amy Williams and Jason Gardener are Hapori Coach’s first ambassadors and product advisors. They will be sharing their knowledge with fellow experts and ultimately aim to help create better businesses for the 70,000 fitness trainers across Europe.
Hapori Coach is now available online and as an IOS/Android app, with subscriptions from £25.00 a month. PTs can use the code GOLD21 for a free trial and discount, for a limited period.







